VIEW No. 146

Publisher David R Shah and the team have created a modern colour-material-trend-magazine where fashion forecasting takes a broader grip. VIEW is here to guide you further into a modern future of fashion and design.

Need immediate access to the product? Click here to create your login, then pay online with card. Please note, that if you order the digital product from the Urban View store, you are able to pay with card or invoice but the access will be created manually so it will take approximately 24 hours to process your order.

This is a "click and collect" product which you can pick up from the Helsinki showroom and avoid shipping costs. However, please note that the showroom is open by appointment only.

In addition to the Autumn-Winter 2025-26 trend forecasts, this issue features:

• Future of Making: Next-gen materials add a layer of science, experiment and adventurism to garments which needs a story to be told passionately.

• Smart Solutions: Colour and finish, prints, shine, sequins, glitter are some of the most powerful visual expressions of fashion, but, unfortunately, their impact on our living planet is also one of the most harmful.

• Menswear Messages A/W 24/25: At the A/W 24/25 Designer Collections, we surprised to see a shift towards pragmatism and one where the symbols of traditional masculinity are returning to the centre.

• Womenswear Messages A/W 24/25: These are times where the duality of messages – those of hope and doom, restraint and free will – translate into collections that land in the present, in clothing that is beautifully original.
• Fabric Overview S/S 2025: Has the mood for ‘quiet luxury’ taken the fantasy out of our textile lives? Not quite but almost! It’s nearly all plain for S/S 2025 but with a difference as texture brings a new meaning to solid colour stories.

• Womenswear Forecast A/W 25/26: Colour and finish, prints, shine, sequins, glitter are some of the most powerful visual expressions of fashion, but, unfortunately, their impact on our living planet is also one of the most harmful.

• Menswear Forecast A/W 25/26: Our new menswear directions are an encouragement to embark on this personal exploration of humanity, exploring what touches us deeply, what sprouts a new connection or what evokes an intense emotion.

• Casual & Athleisure Forecast A/W 25/26: Mystery and personal fascination are the foundations of a new path we must pursue so that our complex and overwhelming existence yields both thoughtful meaning and hopeful wonderment.

• Knits & Yarns Forecast A/W 25/26: Our Winter 25/26 knits are the soft partner players in a theatre of contrasts that reveal how we dress for ourselves for the world we inhabit.

• Visual Essay: We embark on a transcendent journey into the surreal dreamworld carefully crafted by the intricate fusion of AI artistry.