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An inspiring view of the future that will influence the design, colour and sales strategy of tomorrow. Dedicated to reading consumer trends on a socio/economic, cultural and lifestyle basis and translating them into practical product and colour ideas for various industries.
Created by View Publications in collaboration with FranklinTill Associates and Pantone, Viewpoint Colour is an aesthetically provocative, culturally relevant trend magazine that takes a lifestyle approach to color, providing a global color perspective across all product and design industries.
The teams behind VIEWPOINT understand the costs and the complexity of colour decisions and want to make your colour planning easier. The goal is to supply readers with the critical and actionable colour intelligence you need so you can make more effective colour decisions.
Available in printed or digital format.